Maija the police reindeer dies in traffic accident
Maija, the traffic safety mascot for Finnish police in Lapland, died in a traffic accident on Kittiläntie in Rovaniemi on Saturday.
Maija [presumably named after the colloquial term for a police van Musta Maija, i.e. Black Maria] usually accompanied the police at PR events, campaigning for road safety.
However, Maija’s calf Artturi, born last spring, will follow in his mother’s footsteps as a road safety ambassador, reports the Rovaniemi Police Department.
According to the police, this is one of the worst seasons of the year for reindeer accidents.
A total of approximately 3,000 to 4,000 motor vehicle accidents involving reindeer occur in the reindeer herding areas of the north every year.
Large numbers of reindeer moving around on roads in Lapland (22.12.2006)
Central Organization for Traffic Safety in Finland